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PUBLICITY GUIDE - INTRODUCTION
Publicity Guide
Introduction
When the going gets tough - the clever companies get going!
Whatever you do for a living, it's hard to get by without promoting yourself, or your business, properly.
And it's really not that difficult to get people talking about you, to get newspapers writing about your business and to start bringing in more business leads.
It's as easy - and often more rewarding - to get a customer rather than get a job.
And there's no time like now to take things into your own hands - and start to professionally promote yourself and your business.
To do this you have to publicise your company's products, services or talents against all the competing noise of other businesses.
That's why we've produced this no nonsense Publicity Guide - to help you get the best free publicity possible from your local newspapers and radio stations, and perhaps even TV.
We're going to help you make the news!
So if you really want to know how best to promote your business, or yourself, then read on.